still with us?
A Savannah-wide scavenger hunt designed to pull people away from their screens and back into the city around them. No apps required. No data collected. Discover connection, great people and great eats. Or don't. It's up to you, I guess.
Disconnect
Digital Distraction
Our sensory audit of Orleans Square revealed a sharp tension: visitors are physically present under the moss but mentally tethered to screens. To create true environmental immersion, our campaign builds a deliberate offline interactive system that honors the geography without demanding a digital footprint.
Reconnect
Cultural Blending
The current square layout isolates emerging culinary scenes. By separating local food offerings into distinct truck nodes, we split dense crowding patterns, actively route foot traffic across the space, and give growing cultural communities a clear, dedicated presence in the square.
Transparency
Data Privacy
Our system respects data sovereignty through a local logic loop. If a user declines consent, AI generation disables instantly without blocking map access. By processing only real-time, user-provided inputs with zero tracking, the tech serves exclusively to ground you in the physical square.
EXCESSIVE
screen time use (over 2 hours) increases depression risk by 21%
ADULTS
18-44 years old spend 7.1 hours on screen media daily
CHILDREN
ages 6-12 in the U.S spend 2 hours and 15 minutes daily on screen media
Core Idea
the uninterrupted square
Savannah’s Orleans Square is meant for connection, not scrolling. This project replaces digital noise with a transparent, consent-driven system that exists only to ground you in the park. By removing algorithmic friction, we ensure that when you enter the square, you stay in the square.
OUR MISSION STATEMENT:
Our mission is to encourage locals and tourists to immerse themselves in the natural environment of Orleans Square by integrating an engaging ad campaign throughout Savannah, ensuring that environmental engagement is protected from the influence of technological distractions and participants wish to remain in the square.
01.
overview
still with us? is a game-like campaign that uses the structure of a scavenger hunt to encourage participants to look beyond their phone screens and engage with the living, breathing Orleans Square.
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The campaign asks a simple question — still with us? — directed at anyone who's found themselves staring at a glowing rectangle instead of the moss-draped square right in front of them.
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Participants follow a trail of physical touchpoints through downtown Savannah, collecting items along the way, until they arrive at Orleans Square for a community picnic complete with food trucks, disposable cameras, and branded blankets.
02.
why does this matter?
Screens are winning. The data isn't alarming, but it is unfortunate. People are spending more time looking at their devices than at the world immediately around them.
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Savannah is a city built to be walked, felt, and eaten in. Orleans Square has a fountain, ancient oaks, Spanish moss, and history in every brick. And yet people pass through it with their faces in their phones.
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This campaign doesn't lecture. It invites. The premise is: what if getting off your phone was actually the more interesting option?
03.
audience
who we're talking to
Our audience consists of Savannah locals and tourists who hope to connect more with the historical and naturally beautiful city around them.
The campaign is deliberately broad — a grandmother can participate alongside a college student. The scavenger hunt format, physical maps, and disposable cameras are universally legible. No app, no account, no age requirement.
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The only prerequisite is curiosity.
04. the process
How it works
01
Find a poster
Pull-tab posters are placed throughout downtown Savannah. The QR code links to this site for more context — but the pull-tab itself has the address of Location 1 printed on the back. No phone needed to begin.
02
Collect your map
Location 1 is a volunteer-staffed table handing out physical maps of Savannah with the route marked. The map leads to each subsequent stop. Old-school on purpose.
03
Pick up a disposable camera
Location 2 hands out Fujifilm disposable cameras. The goal is to capture moments in the moment. No face tune, no lighting adjustments, no editing — just them as they are, to be remembered as it was.
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05
Grab a blanket
Location 3 distributes still with us? branded blankets — the most classic picnic essential. Users are encouraged to stay in the square, enjoy the outdoors, and not stain their good denim.
Arrive at Orleans Square
The final destination. Food trucks serve authentic Southern cuisine through our partnership with Huey's on the River, plus Korean street food through our collaboration with Bewon Korean BBQ. Lay out your blanket. Take some pictures. Be here.
05 integration
Where AI Fits In
The central tension of this project is using AI to get people away from screens. That's intentional.
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AI was used in the ideation and design of the campaign — including generating the illustrated town map of Orleans Square that helps participants visualize the event layout before they arrive. The map turns a real Savannah square into an approachable, game-like visual — lowering the barrier to participation.​
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All AI usage is transparent and entirely optional, and can be viewed in the ai transparency tab.